Following the acquisition of Silurian Scania at the beginning of the year, Keltruck Limited, the largest independent Scania dealer, has announced the merger of Silurian effective 1 April 2011. The four former Silurian Scania sites will trade under the Keltruck name bringing all 20 operating locations under one brand.

Keltruck: The new name for Scania in South Wales

Andrew Jamieson, Managing Director of Keltruck & Silurian, commented “We have been working with staff and making a number of changes and investments such as the new Cardiff ATF which opened in March, and I’m sure that visitors to Cross Hands will also notice a difference to the look and feel. We have plenty more projects on the agenda too and I have to say we’ve met quite a few customer as well as prospects and the reception we’ve been given has been great.”

Caldicot & Ross-on-Wye depots have also joined the Keltruck stable as part of the transaction.

Established in 1983, Keltruck became the UK’s largest Scania independent dealership following the acquisition of East Midlands Commercials in 2004 and continues to maintain its strong reputation within the Scania network and motor industry with a market share of 21.2% across our area of responsibility YTD.

Andrew Bentley, MInst SMM
Head of Vehicle Contracts and Marketing